Thursday, February 12, 2009

Ads: Frito Lay Dips and Chips - Made For Each Other

This is a really cool ad campaign from Frito Lay. It's called "Made For Each Other" and features some really fun and beautiful animation. Unfortunately the ads haven't hit youtube or any other video site yet for me to show them here. But there is an amazing website for it: MadeForEachOther.com, it takes a while to load but once it does it is really pretty and runs a bit like a movie. You enter a world filled with characters on 3 levels, first the sky level where if you click on the yellow circle character you can watch the "Circles" commercial. The second level is kinda of a volcano beach area, when you click on the fireball character you can watch the commercial "FireSprite". The third level features an underground tunnel system, when you click on the lightbulb character you are linked to the final 2 commercials "Two Hearts" and my personal favorite "Love and Sockets". There is already some underground internet hype for these and the music used. Frito Lay has been smart about this and allows you to read a small bio of the artist after the video or click a link to buy the song. It's a really well put together campaign. If searching the site seems too complicated just to watch some commercials, here are the direct links to each spot, but if you click on these you have to wait for the whole website to load each time you click on one.
Love and Sockets
FireSprite
Circles
Two Hearts

1 comment:

alix said...

Hey! The spots are all up on Youtube (and if you click Watch In HD you can see them in great quality.

http://www.youtube.com/fritolaydips